What influences Retail Pricing?

Price is one of the major concerns of an individual when he ventures forth to purchase any product. The price a retailer attributes to a commodity is primarily based on the quality and quantity of the item. Nevertheless, the business goals and aspirations of the retailer also come into play while finalising the cost of a product. The price includes not only the actual value of the product but also the profit the retailer wishes to attain by selling the particular item.

Sainsbury’s intensifies loyalty card competition as Tesco decreases Clubcard rewards

April 12, 2023: Sainsbury’s has launched a new pricing-saving loyalty initiative called ‘Nectar Prices’, which promises to provide large savings to all 18 million Nectar customers across a wide range of products. Customers shopping in Sainsbury’s supermarkets or online can initially avail discounts on over 300 items spanning household products, pet food, and candy, with Nectar Prices, when using the Nectar app or card at checkout.